About the job

What You’ll Do:

• Set the creative vision and quality bar for all performance creative output across Meta, TikTok, YouTube, and emerging platforms;

• Lead and mentor a team of 3 Creative Strategists, run creative reviews, and develop each team member's skills and career growth;

• Build and maintain a structured launch preparation system, analyze market positioning, competitor creatives, audience insights, and platform opportunities so the team is ready to execute from day one of any new product launch;

• Develop and drive creative testing strategies, define hypotheses, structure experiments, analyze results, and adjust direction based on performance;

• Turn performance data (CTR, CR, ROAS, engagement) into strategic direction, testing roadmaps, and optimization priorities for the team;

• Review and approve all creative work before it ships, ensuring strategic alignment, conversion focus;

• Leverage AI-powered tools and workflows daily to accelerate creative production, ideation, and analysis, and push the team to do the same;

• Maintain a clear, real-time picture of what's happening across the team, project status, blockers, capacity, and proactively step in when needed;

• Collaborate cross-functionally with development, project, and account teams to align messaging, strategy, and business outcomes;

• Source and evaluate UGC creators, content platforms, and high-performing materials to enhance ad performance at scale.

What We’re Looking For:

• 3+ years of experience in performance creative, with at least 1 year leading or mentoring other creatives;

• Deep understanding of performance marketing, conversion-focused creatives, and paid social best practices;

• Proven track record running and optimizing campaigns on Meta, TikTok, or YouTube;

• Strong analytical mindset, able to translate data into clear creative direction for a team, not just yourself;

• Experience managing campaigns for international markets, especially the U.S.;

• Hands-on experience with AI creative tools, not just familiarity, but active daily use for ideation, production, or analysis;

• Natural leadership skills - you give direct, constructive feedback, unblock your team, and raise the quality of everyone's output;

• Strong sense of ownership, you treat the team's results as your own and deliver consistently, even under tight timelines and pressure;

• Proactive in testing new tools, workflows, and creative solutions to improve team efficiency;

• Bonus: experience building creative testing frameworks or structured experimentation programs.

What We Offer:

• Gross salary: Starting from 4200 Eur/Gross, based on your previous experience, we can be flexible

• Growth opportunities: We scale fast, so growth is naturally expected from both sides;

• Hybrid work model: We allow flexibility - work from home or join us at the office;

• Winter out: We allow everyone to spend several winter months where the sun is shining to keep morale high;

• Workations and hangouts: We've tried it, loved it, and made it part of our culture;

• Pet-friendly office with free lunch: Don't want to cook? Come to the office for work and have lunch with others.